Our Mission
Enterprise marketing intelligence,
without the enterprise price tag.
Acera Labs is an Australian marketing intelligence platform that gives mid-market teams the power of a full data science department. Ten autonomous AI agents work around the clock so you can make decisions with the same confidence as companies spending ten times your budget.
The Problem
Budgets are scrutinised, but attribution is broken
Teams spending $1M–$50M on marketing still rely on last-click attribution and gut feel. Millions in spend go unoptimised because nobody can prove what actually worked.
Findings arrive too late to act on
Monthly reporting decks land weeks after decisions were made. By the time you spot a trend, the budget is already spent and the window has closed.
Hiring a data science team is out of reach
A single senior data scientist costs $180K+. A CDO, a marketing analyst, and the infrastructure to support them? That's $500K+ before you read a single finding. Mid-market teams can't justify it.
Our Approach
CDO-as-a-Service, like having a Chief Data Officer, data scientist, and marketing analyst working 24/7.
10 Autonomous AI Agents
Not a dashboard you have to check. Ten specialised agents continuously analyse your data, surface anomalies, and recommend actions, with the dollar value attached to every recommendation.
Bayesian Marketing Science
We use Bayesian marketing mix models, not rules-based attribution. You get probabilistic answers that account for uncertainty, honest intelligence, not false precision.
Every Finding Has a Dollar Value
No vanity metrics. Every recommendation ACERA surfaces is tied to estimated revenue impact so you can prioritise what matters and justify decisions to your CFO.
Connects to Your Entire Stack
Google Ads, Meta, Shopify, GA4, your CRM, ACERA pulls data from every platform you use and unifies it into a single intelligence layer. No CSV uploads, no manual wrangling.
Built in Australia, for Australia
Acera Labs was founded in 2026 in Sydney. We're a small team with big ambition: make world-class marketing intelligence accessible to every Australian business, not just the ones that can afford a data science department.
Data Sovereignty
Your data stays in Australia. Full stop.
AUD Pricing
No currency conversion surprises.
Local Channel Mix
Built for the Australian media landscape.
Let's talk
Whether you're curious about the platform, want a demo, or just want to chat about marketing analytics, we'd love to hear from you.
hello@aceralabs.com.au